Matthew Olivolo September 30th, 2008

Mobile Edge, a proud supporter of Susan G. Komen for the Cure and sponsored the 2008 Orange County Komen Walk for the Cure event in Newport Beach, Sunday, September 28th.  For the third year in a row, Mobile Edge produced the Komen Tote Bags that are given out to 2,000 Breast Cancer Survivors.  This is an honor for the Mobile Edge team to be involved in such a worthy cause.  Komen estimates between 30,000 and 35,000 people attended this year’s event.

Inside the Mobile Edge Tote, Breast Cancer Survivors are given special pink themed products from sponsors exclusively for them celebrating their accomplishment of beating this disease.

“The Breast Cancer Survivors loved the design of this year’s and the fabric of the Mobile Edge totes,” said Stacy Davis, Komen Orange County, Development Associate for Corporate Giving. “Everyone looks forward to the Mobile Edge contribution every year.”

We are proud to sponsor the local Orange County Komen Affiliate every year.  Additionally, we are a sponsor for Komen nationally as well.  We donate 10 percent of the retail sales price of each Komen Laptop Case that we sell.  We make a push all year long to help raise money for to help fight this terrible disease. To date, we have donated more than $250,000.00 and counting!

• Industry News , Komen , Philanthropy
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Matthew Olivolo September 23rd, 2008

Macworld Editor Dan Frakes, posted an article online about the Checkpoint Friendly Laptop Bag requirements the Transportation Security Office posted for manufacturers.  Of the 40 manufacturers that responded to the TSA request, Mobile Edge is among the few manufacturers he mentions.  Beating most of our competitors to market with our ScanFast™ Collection of Checkpoint Friendly Laptop Bags, we now have TSA Compliant laptop cases ready to purchase and have already shipped thousands of orders.

Here is a brief snippet of Dan’s article:

If you’re traveling to the US, it’s worth your while to get acquainted with the US Transportation Security Administration (TSA)’s announced new rules covering “checkpoint friendly” laptop bags. The goal of these regulations is to increase the speed and efficiency of airport security checkpoints by allowing passengers to keep their laptop computers in their bags during X-ray screening. However, there’s quite a bit of confusion about what, exactly, constitutes a checkpoint-friendly bag and the specific rules for using one.

What is a “checkpoint friendly” bag? According to the TSA, these are the criteria a laptop bag must meet to be considered checkpoint-friendly:

• It must have a designated laptop-only section.
• The laptop-only section must unfold completely to lie flat on the X-ray belt.
• No metal snaps, zippers or buckles can be located inside, underneath, or on top of the laptop-only section. (In other words, metal elements must be positioned so they do not overlap the body of the laptop in an X-ray image.)
• It cannot have pockets on the inside or outside of the laptop-only section.
• Nothing can be packed in the laptop-only section other than the computer itself. (This is more of a guideline for packing than for designing a bag, although a laptop compartment that fits a computer perfectly makes it more difficult to fit additional items.)

Not listed in the guidelines, but mentioned on the TSA Web site under the topic of Industry Process and Guidelines, are warnings against thick bag dividers and thick emblems or seals on the laptop-only section. These elements can prevent security-checkpoint X-rays from obtaining a clear image of your laptop.

What kinds of bags meet these guidelines? Vendors are meeting the requirements in a couple ways. One is by designing bags that unfold so that the laptop section presents an unobstructed X-ray view. (There’s no restriction against having zippers, buckles, or other metal parts on the sides of the laptop section, as long as these parts don’t in any way obstruct the X-ray view of the laptop.) Another is by hosting the laptop in a basic sleeve or cover that detaches or can be removed from the main bag.

Apparently so. The TSA notes, in the Procedures article linked above, that over 60 manufacturers of laptop bags responded to the TSA’s announcement with intentions to create checkpoint-friendly bags, and 40 submitted prototypes to the agency for feedback. Since the new policy went into effect, a number of vendors have contacted us specifically to let us know that they have new or existing bags that meet the guidelines; these include Mobile Edge...

To read the full article Dan wrote, click here.

• Industry News , Product Reviews , Uncategorized
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Matthew Olivolo September 17th, 2008

This morning a large shipping container arrived with the new Mobile Edge ScanFast™ Collection of Checkpoint Friendly Laptop Bags.  Our warehouse team began offloading the container first thing this morning.  The Mobile Edge warehouse is now filled with these new TSA compliant laptop cases ready to ship out to all of the pre-orders that we received over the past few weeks.

Back in March of this year, the TSA posted a message to laptop bag manufacturers to come up with design concepts for new laptop bags to be considered “Checkpoint Friendly.”  Our design team quickly went to work and created three custom laptop bags that all exceeded the TSA’s guidelines to be Checkpoint Friendly.

To date, Mobile Edge is the only manufacturer to create a Checkpoint Friendly Laptop Backpack.  The ScanFast™ Backpack accommodates laptops up to 17″.  Based on our sales trends, our design team decided to use traditional styles of laptop cases realizing that travelers like briefcases, messenger bags and backpacks.  So they used our superior designs and incorporated the TSA guidelines into the drawings.  The outcome, a new collection of laptop bags that will help you pass through airport security checkpoints quickly.  Now, when passing through security luggage checkpoints, you can leave your laptop in its case.

Each ScanFast case unzips all the way down on both sides allowing the airport screener full access to the laptop compartment.  This gives the screener a clear unobstructed view of the laptop and makes screening the case quick and easy.

The days of digging through your laptop bag for your computer, placing in a plastic bin and hoping it gets to the end of the X-Ray machine without being damaged are over.  Your laptop will remain in its case and remain safe and secure.

Save time, and get to your air carrier’s terminal with time to spare.  For more information, visit the Mobile Edge website.  I would order now because orders are coming in fast!

* TSA officials reserve the right to further screen a case at their discretion.

• Industry News , Product Announcement
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Matthew Olivolo September 11th, 2008

Often, movie stars and Hollywood celebrities are seen carrying stylish accessories that they purchased themselves, and people want to know what designer they are carrying.

Well, it appears that Fashionista and Socialite Extraordinaire Paris Hilton loves her new Sumo Pink Laptop Sleeve.  She was spotted here by paparazzi proudly carrying her Pink Sumo Case.

Paris is known for loving Pink and is not shy about showing it off.  This new Pink Laptop Sleeve by Sumo has really become quite popular. In fact, Sumo sales of the Pink Laptop Sleeve have recently spiked.  I wonder if there is a correlation here?

Mobile Edge is the exclusive manufacturer of Sumo Cases.

Recently, one of Paris Hilton’s assistants purchased a Mobile Edge Pink Faux-Croc Portfolio for her.   We shipped it out to her Beverly Hills business location.  Although we have not seen any paparazzi photos yet on TMZ or floating around the Net, it’s clear that Paris Hilton loves our products.

To see what is new and hot, check out the What’s New section of the Mobile Edge website.  Who knows, you may be wearing the same stylish laptop bag that Paris Hilton or some other Holloywood celebrity carries…

• Industry News , Product Announcement
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Matthew Olivolo September 10th, 2008

Apple just released their newest version of the Nano, which now comes in 8GB and 16GB versions. They also come in Nine different color variations. Is it me or is it normal to want what every product Apple produces? It seems regardless of the fact I have the original Nano, and the Nano with video capability I still feel the need to want this new version.

The 8GB Nano I currently own is only half full with music and a few videos. I’m not sold just yet however with Apple going back to the original shape primarily since I just purchased a new Nano armband.

Well, regardless of the shape or size of the Nano and other iPod models, they all fit perfectly in the Mobile Edge media pockets which are integrated into multiple laptop cases. We even added a head phone pass through port. So you can wear your bag and keep your iPod safe in the media pocket while on the road. Cool idea from our design team.

From backpacks to messenger bags, we know that taking your iPod with you on the road is essential.  With this perfectly placed media pocket, you can store all of your mobile electronic devices including your phone.  Check out the Mobile Edge website for more information.

• Industry News , Product Announcement
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Matthew Olivolo September 4th, 2008

Mobile Edge, the industry leader in innovative and stylish laptop computer carrying cases and accessories, announced today they have formed a strategic alliance with Sumo, the leading consumer brand from HS International, LLC. Under this agreement, Mobile Edge will undertake the production and sales of the Sumo collection of laptop and lifestyle carrying cases in North America.

“Our alliance with Sumo allows us to broaden our product offering and continue to expand the laptop case category,” said G. David Cartwright, President and CEO, Mobile Edge. “The unique Sumo brand and original designs provide us an alternative product collection in fashion forward styles and colors that complement our current Mobile Edge assortment.”

Sumo, known for their colorful laptop sleeves utilizing a unique blend of quilted fabrics and fun styles for both men and women will strengthen the Mobile Edge Collection of stylish laptop cases.

“A relationship with Mobile Edge gives us exceptional production depth and immediate access to top retailers currently buying Mobile Edge products,” said Jim Hart, co-founder and Managing Partner of HS International, LLC. “Plus, Mobile Edge brings a level of production expertise that an emerging brand could not acquire on its own; this alliance will set the foundation for our growth in the years to come.”

As with all Mobile Edge laptop carrying cases, the new laptop sleeve selections will accommodate all popular models of laptops and will be covered by the Mobile Edge Lifetime Warranty. Several styles and sizes will be offered immediately through distribution channels, and the Mobile Edge website.

Mobile Edge continues to expand the laptop carrying case category by offering new, innovative and smart designs that fuse fashion trends with form and function, creating a brand that makes a positive statement about today’s mobile computing lifestyle.

• Industry News , Product Announcement
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Matthew Olivolo September 3rd, 2008

In a recent article posted in the Wayne State University Student Newspaper, laptops are now considered the must-have when doing back-to-school shopping.

Taking notes on a laptop when in class is essential to modern day college life.  Colleges across the country have put in new WiFi access points to allow students free access to the Internet.  Typically, colleges will post where their WiFi locations are throughout the campus helping students connect to the Internet when they need to.

Of course when spending upwards of $1,400 for a new laptop, it must be protected.  An interesting point made in the University’s newspaper article, was that toting around a bag with a DELL logo on it means you are broadcasting to everyone that you are carrying a laptop.

“It’s best to use one of those non-descript cases, maybe a backpack where you can also put your papers or other stuff, and no one will think twice that you have a laptop in there,” stated Chris Demos, Lead Systems Administrator, Wayne State University.

Demos then went on to say, “When using a laptop at a public place, he advised to use  steelwire security cable, which he said acts as an excellent deterrent because it can take as long as 20 minutes to remove the cable and to do so inconspicuously would be impossible.”

Mobile Edge offers a solution for all of these concerns with one of the largest selections of laptop backpacks on the market.  We have backpacks that accommodate laptops up to 15.4″ and other ergonomic backpacks for larger 17″ laptops.  We have backpacks specifically designed for women and others for men.

Mobile Edge also offers one of the strongest laptop security cables on the market called the SecuriCable.  This cable screws into the computer’s serial or VGA port giving metal to metal contact for a secure fit.

Colleges students across the country purchase laptops and laptop accessories in their college computer book stores.  Mobile Edge products are offerd at hundreds of colleges across the country.  Rest assured, if you are a college student or the parent of a college student, Mobile Edge has the solution you need for mobile computing.

For more information, visit the company website by clicking here.

• Industry News , Uncategorized
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