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PC Makers Embracing Ultrabooks

Matthew Olivolo January 23rd, 2012

Ultrabooks are popping up everywhere. Most all PC manufacturers are coming up with their own signature design. But at the end of the day, they all seem to be following suit to Apple’s sleek form factor. The MacBook Air was the first to arrive on the market which was the thinnest Ultrabook on the market. Now PC manufacturers are trying to play catch up with their own designs.

Mobile Edge offers a full line of Ultrabook sleeves, briefcases, messenger bags backpacks and portfolios. All designed to protect that new sleek Ultrabook.

Here is a brief clip from a recent New York Times article posted about Ultrabooks after the Consumer Electronics Show in Las Vegas. To read the full article click on the link below.

By BRIAN X. CHEN, New York Times Technology Editor
Helping to drive Apple’s growth is its MacBook Air, a laptop computer that measures less than an inch thick and weighs under three pounds. In late 2010, Apple reduced the base price of the Air to $1,000, down from its original $1,800 price tag.

So what did the PC makers introduce last week here at the International Consumer Electronics Show? Ultrabooks, thin laptop computers built with a new Intel low-power chip and solid-state storage that replaces the bulkier mechanical hard drive.

Intel had about a dozen Ultrabooks on display in its booth from manufacturers including Hewlett-Packard, Lenovo, LG and Asus. And Intel, which holds the Ultrabook trademark, expects 70 more notebook designs will arrive in 2012, according to Anand Lakshmanan, Intel’s Ultrabook product manager.

Most of the Ultrabooks cost upward of $900, though Intel wants to work with manufacturers to bring the average price down to $700, Mr. Lakshmanan said.
Some Ultrabooks are aiming to outdo the Air, if not on price then on abilities. Dell’s XPS 13 is a $1,000 laptop with an aluminum shell and a 13-inch screen; it weighs 2.99 pounds and measures less than an inch thick. Acer’s S5 Ultrabook, which does not yet have a price, weighs less than three pounds and measures 0.59 of an inch at its thickest point, making it even thinner than the MacBook Air, which is 0.67 of an inch at its thickest point.

To read the full New York Times article click here.

Alienware gaming laptop cases unveiled at CES

Matthew Olivolo January 16th, 2012

New M11x, M14x, M17x and M18x laptop cases now offered

CES, Las Vegas, – Mobile Edge, the industry leader in innovative and stylish laptop computer carrying cases and accessories is the exclusive laptop case supplier for Alienware. The Team at Mobile Edge worked with Alienware designers to create a fresh new line of cases for the M11x, M14x and M18x gaming laptops. These new cases add to the existing M17x Orion Messenger Bag and Backpack Collection.
Alienware has redefined mobile gaming with four powerful laptops, including the M18x, M17x, M14x, and the enhanced M11x. Mobile Edge has developed specific laptop cases for each size blending laptop protection with gamer style.
“Our design team worked in tandem with Alienware designers to create a collection of laptop cases ideally suited for Alienware gaming enthusiasts,” said G. David Cartwright, President & CEO, Mobile Edge. “We are very proud of our relationship with Alienware and look forward to expanding our product line in the gaming category.”
For the M11x, there are two durable cases offered. The sleek M11x Neoprene Sleeve has easy access carrying handles and an outside zippered compartment for accessories. The semi-rigid M11x Portfolio is ideal for travel with a unique design that allows you to use the laptop while still inside the case. The all new M14x has three case options which include the M14x Neoprene sleeve, the Orion Messenger Bag and Orion Backpack. Both the Messenger Bag and Backpack are ScanFast™ and TSA compliant, so your gaming system will remain safe and secure when going through airport security checkpoints.
The most powerful portable gaming system on the planet, the M18x needed a case that not only provided protection but was strong enough to handle the additional weight of the 18” laptop. Mobile Edge used special materials and reinforced stress points to compensate for the weight of the goliath M18x, yet still make it comfortable to travel with on a daily basis. Both the Orion Messenger Bag and Backpack are ScanFast™ and TSA compliant ready for enhanced mobility.
In addition to the new existing collection cases, Mobile Edge is introducing a special edition Orion Tactical Backpack and Briefcase for the best selling M17x laptop.  The new Tactical Backpack and Briefcase will feature a unique ‘night’ camo pattern and contain all the features of the standard Orion Backpack.
The entire line of Alienware gaming laptop cases are now available via Dell.com, Mobileedge.com and Alienware resellers.  Suggested retail pricing for the line are as follows: M11x Neoprene Sleeve (AWNS01) – SRP $24.99, M11x Portfolio (AWP01) – SRP $39.99, M14x Neoprene Sleeve (AWNS14) – SRP $29.99, M14x Orion Backpack (AWBP14) – SRP $99.99, M14x Orion Messenger Bag (AWMC14) – SRP $99.99, M18x Orion Backpack (AWBP18) SRP $119.99 and the M18x Orion Messenger Bag (AWMC18) – SRP $119.99.  All Alienware cases are backed by the Mobile Edge Lifetime Warranty.
Mobile Edge continues to expand the laptop carrying case category by offering new and innovative designs that fuse fashion trends with form and function, creating a brand that makes a positive statement about today’s mobile computing lifestyle.
About Dell
Dell (NASDAQ: DELL) listens to its customers and uses that insight to make technology simpler and create innovative solutions that simplify daily activities and help people stay, entertained, connected and in touch. Learn more at dell.com.
About Mobile Edge
Mobile Edge is the industry leader in innovative and stylish laptop computer carrying cases and travel accessories.  The company is committed to the highest quality standards in every case that it produces. Leading computer manufacturers continue to rely on Mobile Edge to design and build custom OEM cases for their products. Sumo Cases round out the Mobile Edge Collection offering bold alternatives to the traditional boring laptop bags. The company offers the strongest product warranty in the industry on its entire carrying case line. Learn more at mobileedge.com and sumocases.com.

Mobile Edge now has Tumblr Company Page

Matthew Olivolo December 29th, 2011

The Mobile Edge Social Media online presences has grown exponentially. In fact, the Mobile Edge Klout score is currently 46 and climbing. Mobile Edge can be found on Wikipedia, Facebook, Twitter, Flickr among other top websites.

Recently added was a new Google+ Mobile Edge corporate page. Now, Mobile Edge can be found on Tumblr. Feel free to stay up to date with the progressive Mobile Edge Tumblr page.

What social media app do you use mostly? Send your responses back to me at: mo@mobileedge.com. I’ll random;y pick a winner and send a FREE Mobile Edge Gift.

What makes a Mobile Edge laptop bag TSA compliant?

Matthew Olivolo December 16th, 2011

If you have ever wondered what makes a laptop case Checkpoint Friendly, then you have come to the right place. Here is a brief overview of the guidelines the TSA has in place, and how Mobile Edge was one of the first laptop case manufacturers to produce and have TSA compliant laptop bags to market.

In March 2008, the Transportation Security Administration (TSA) announced plans to implement new security procedures that would allow travelers to pass through airport security checkpoints without having to remove their laptops from their cases. Simultaneously, the TSA issued a request to laptop bag manufacturers to create “Checkpoint Friendly” laptop bags to help speed up security lines, allowing passengers to get to their departure gates in a timely manner. These new cases help shorten wait times for more than 250 million passengers that travel annually in the U.S.

TSA gave specific guidelines they required for each laptop bag to comply with in order to be TSA compliant or Checkpoint Friendly. The laptop compartment must be independent and clear of any other gadgets, cords, metal zippers, etc. TSA screeners must have a clear unobstructed view of the laptop itself. As long as these strict requirements are met, the new designed laptop bags would be cleared for use at all U.S. airports. If laptop bags do not meet these specific guidelines that will not be considered Checkpoint Friendly and the traveler will have to remove their laptop or Ultrabook from their case.

Mobile Edge was among the first manufacturers to offer Checkpoint Friendly Laptop Bags in the marketplace. Their ScanFast™ Collection of Checkpoint Friendly Laptop Cases exceeds all TSA guidelines to be Checkpoint Friendly. In fact, the Design Team at Mobile Edge took the TSA requirements one step further and made the padded computer compartment see through with large writing for TSA agents to easily read, “Checkpoint Friendly.” Business travelers sent feedback to Mobile Edge announcing how easy their trip was going though security checkpoints thanks to their new ScanFast laptop case they purchased.

The TSA does not officially endorse any private company’s products, so companies cannot claim their cases are “TSA Approved.” However, companies can say their laptop cases are TSA compliant if they meet their astringent criterion.

Mobile Edge leads the Checkpoint Friendly Laptop Bag category by offering 14 different styles of TSA compliant laptop cases designed for both men and women. Mobile Edge is known for their stylish women’s laptop cases and now offers six different styles of Checkpoint Friendly Laptop Cases as part of their ScanFast for Her Collection. All Mobile Edge Laptop Bags come with a Lifetime Warranty.

Mobile Edge supports Susan G. Komen for the Cure

Matthew Olivolo December 9th, 2011

The Orange County Susan G. Komen Affiliate hosted their annual Grants Award Breakfast last week at the Westin South Coast Plaza in Costa Mesa. Mobile Edge is a proud corporate partner with Susan G. Komen for the Cure nationally, and close partner with the Orange County Affiliate.

I had the opportunity to see just how the individual grants are awarded to local breast health care facilities. Wonderful people and clinics helping under privileged families that may not have the money to pay for a mammogram screening, or even health care for individuals who have breast cancer and need treatment.

As a local and national sponsor, it was very rewarding for me to see the individual lives every dollar impacts locally and nationally. Mobile Edge helps raise money for Komen in several ways. Locally, Mobile Edge produces 2,000 cancer survivor bags for the OC Race for the Cure each year and also donates Komen Laptop Bags to individuals who raise more than $6,000 for the Foundation.

Nationally, Mobile Edge donates to Susan G. Komen for the Cure with a minimum contribution of $25,000 annually. However, most of the time Mobile Edge exceeds that amount based on sales. Mobile Edge donates 10% of the retail sales price of each Komen Caring Case they sell, back to the Foundation.

To date, Mobile Edge has contributed a combined amount more than $325,000 and counting. Visit the Mobile Edge Caring Case Collection and see how you can help raise money for such an amazing organization and cause.

Mobile Edge ScanFast Briefcase reviewed on Forbes.com

Matthew Olivolo November 29th, 2011

Alex Knapp, Forbes Staff

The Mobile Edge ScanFast™ 2.0 Briefcase has been reviewed by scores of editors across the blogosphere, in Magazines and on television. Most recently, Alex Knapp from Forbes posted an in depth review. This is now his daily commuter bag which is a great testament to the style and quality of this TSA compliant laptop bag.

Why you ask? Well, quite possibly this this case might be the most technologically advanced laptop computer cases ever built. Not only was it designed to go through airport security checkpoints without having to remove your laptop from the case, but it was also built from a renewable resource corn substrates.

Mobile Edge partnered with DuPont™ and is the exclusive laptop case manufacturer using this cutting edge material called Sorona®.

Mobile Edge is now the market leader in Checkpoint Friendly Laptop Bags and offers the largest selection of laptop cases for both men and women that are TSA compliant.

Check out the full line of ScanFast Cases by clicking here.

Mobile Edge customer shows off style on Twitter

Matthew Olivolo November 22nd, 2011

Mobile Edge customers are both loyal and very creative. Often times we see artistic images of them using their stylish Mobile Edge laptop case at work, traveling or in a recording studio like this image above.

This happy Mobile Edge customer showed off his creativity on his Twitter account with his new EVO Backpack. The EVO Backpack was voted the Best Laptop Bag of the Year by Notebooks.com, and has been sold all over the world.

Check out other creative photos from this customer on his Twitter Profile: @statiQdubz. He is proud of his new laptop backpack by Mobile Edge and is not shy to tell people about it.

Check out the full collection of EVO Backpacks by clicking here.

Modern Warfare 3 breaks $400 million in sales

Matthew Olivolo November 22nd, 2011

With more than 6.5 million units sold of the new Modern Warfare 3 (MW3), hands down it was the most successful launch of any video game. Record sales of the game surpassed $400 million dollars in sales the first day. This surpassed the last record breaking launch of its predecessor Call of Duty, Black Ops.

Needless to say there are a lot of people out there that want to travel with PS3 or Xbox 360 gaming systems.

Fortunately, Mobile Edge offers a multitude of backpacks and messenger bags that will safely protect their expensive gaming units while traveling.

Check out the full line of laptop backpacks by Mobile Edge by clicking here.

Mobile Edge expands Social Media reach with Google+

Matthew Olivolo November 22nd, 2011

Mobile Edge expands their Social Media reach with a new Google+ Corporate Account. Just added today, you can now stay in touch via Google + and share links from our product pages.

On the Mobile Edge Google+ Page you will see exclusive pictures of Hollywood actors and actresses using Mobile Edge and Sumo branded products along with special discounts offered to followers.

Mobile Edge also lists exclusive savings offers on other Social Media pages such as their Facebook Page, Twitter Account, Flickr Account, Wikipedia Page, YouTube and Vimeo Pages and listed on Foursquare and Google Maps.

Most importantly, we want to engage with our customers. Our products are made with the best materials and care, which is why we stand behind our products with a Lifetime Warranty.

Stay in touch with Mobile Edge social media activities, and let us know what you are up to and where you have traveled with your Mobile Edge laptop case. E-mail me at mo@mobileedge.com.

Mobile Edge Reseller of the Month – Regus Express

Matthew Olivolo November 1st, 2011

The Team at Mobile Edge would like to say thank you to all of their resellers that have supported the Mobile Edge brand over the years. Now, each month we will highlight key resellers that continue to successfully sell Mobile Edge and Sumo branded products year after year.

The first Reseller of the Month we would like to highlight is Regus Express, most notably the Seattle, Washington (Sea-Tac) Airport Gate C-3 location managed by Roger Johnson.

Johnson has run a very successful Regus Express location. His main clientele are business travelers which is why Mobile Edge products are such a perfect fit. Mobile Edge caters to Business Travelers, and continues to develop products that make traveling easier, smarter and more efficient. As a matter of fact, the Mobile Edge ScanFast Collection of laptop cases that are TSA compliant and Checkpoint Friendly are among his top selling laptop cases.

Recently, Johnson contacted Herb North, Channel Manager at Mobile Edge, and asked if he could sell our ergonomic shoulder strap designed to carry a heavy briefcase for prolonged periods of time. People found they can replace their shoulder strap from their existing briefcase they already own. So far Johnson has placed several orders replenishing his supply of shoulder straps. This type of out-of-the-box thinking is how successful businesses will grow even in a slow economy.

Here is a brief background of Regus Express and what they offer to their customers.
Regus is the world’s largest provider of workplace solutions, offering the widest range of products and services that allow individuals and companies to work however, wherever, and whenever they need to.

Regus operates over 1100 Business centers across 500 cities in 85 countries. Products and services include fully furnished, equipped and staffed offices, world-class business support services, meeting conference and training facilities and the largest network of public videoconference rooms all serving over 200,000 clients daily.

Regus also supports the growing trend of mobile and home working. Supporting workers at home and on the road, with services such as Virtual Office and Virtual PA providing dedicated business addresses as their business base as well as mail and call handling services. Regus also operates business centers in airports and other commercial hubs to serve clients wherever they find themselves working.

Companies of all sizes use Regus solutions to reduce costs and remove the burden of property ownership and management and to have a workplace to suit however they want to work.

For more information about Regus, visit their website at Regus.com.

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